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What are the 3 most important factors you took into account when creating your brand image?

As a publicist who works for many NFL Players. I consult each player about the creative process in a brand image. Again, I like to keep my advice simple. In building a public image, 1) it’s always best to be transparent. Your brand is a walking billboard. 2) You want your target audience to be engaged, influenced and be appealing to your brand. 3) Lastly, brand image should visually convey a vision, mission and message.

Respectfully,

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